SALES SKILLS Training Service - Fundamentals of Selling and Creating Loyal Customers
How to Train Others With Minimum Effort and Get Maximum Results
All You Need to Prepare Trainers For A Successful Training Course Delivery
Includes Comprehensive Assessment Resources
Training Course Description
"A sale is not something you pursue, it is something that happens to you while you are immersed in serving your customer."
Since the industrial revolution, the world has gone though a major development frenzy leading to the production of the vast number of products and services that we enjoy today. As the number of products, ideas and concepts have increased, so is the need to inform and convince others of their benefits and applications to personal and professional lives. Sales skills therefore have become a vital part of any successful business and organization. The sophisticated sales industry active today has introduced new selling philosophies and pioneered modern techniques and sales methodologies.
Whether you are directly involved in sales as a salesperson or the production of these products or services, knowing how to sell is an incredibly useful skill. This comprehensive course, introduces traditional (influence-based) and modern (facilitative and consultative based) selling techniques and prepares the delegates for a variety of sales environments from retail and customer facing selling to sophisticated business-to-business trade involving large projects.
Psychology is one of the main components of this course. There is an emphasis on customer loyalty which is responsible for most sales and long term profitability of any business. As a salesperson you need to take specific steps (relying heavily on many psychological aspects) to create a loyal customer that keeps coming back to you time and again.
This course contains many exercises, role plays, and guidelines to help the delegates master the sales skills during the course and start applying their newly acquired knowledge to their professional lives straight away. Bite sized group exercises are also provided that focus on specific concepts. These are then followed by more comprehensive sales exercises that help the delegates to put a series of smaller skills into practice and learn how to approach sale events as a whole.
The Philosophy Behind the Development of Sales Skills Training Course
Selling is a fundamental skill in today’s progressively complicated market. Many new methods and techniques have been developed to prepare salespeople in facing the new challenges of the market, however not all of them are successful in their approach.
The materials in this course have been developed based on the understanding that no single method can be the only solution and that a portfolio of solutions dedicated to different environments is needed.
Delegates are provided with a number of interactive exercises which have proven effective in addressing important principles of selling. Some exercises are extended and repeated at different stages of the course so that participants can review and improve their responses based on feedbacks they have received already and have another chance to go through the exercise again.
Here at INNOWISE, we respect and value each trainer’s judgment and personal choice on highlighting different aspects Sales Skills and therefore as with all the other courses on offer fromINNOWISE, trainers have rights to customize, edit or modify the contents. The specific design on the course also enables trainers to use slides, hand outs and exercises in combinations with their own materials.
In this day-long highly practical course delegates will learn:
Why People Buy?
What Framework Should You Follow When Selling?
What Strategies Should You Follow?
What is The Best Way to Structure Your Sales Pitch?
How to Use Modern Approaches of Selling?
How to Present Yourself Optimally Using Psychology?
By the end of this course, participants will be able to:
Sales Training Activities
Sales training isn't just for sales reps anymore — customer service and other support staff can also benefit from developing selling skills! Support all of your sales training needs with Sales Training Activities, a mix of over 80 ice breakers, role plays, games, and exercises that are the perfect addition to any type of sales training.
Selling Skills Inventory
The Selling Skills Inventory is perfect for selling situations in which building long-term customer relationships is critical to the selling process. Not only does this instrument measure aptitude, it also outlines a collaborative, step-by-step sales model your reps can put to immediate use.
What's My Selling Style?
What's My Selling Style? helps salespeople analyze how they typically behave in a sales situation, identify their customers' styles, and learn how to flex their own style to match their customer. With increased awareness and flexibility, salespeople can use style to maximize sales and rise above the competition.